Marketing that brings shoppers back.
Getting the sale is only half the job; the other half is bringing people back and turning browsers into repeat buyers. This guide covers the marketing levers for an Indian online store: offers and discounts, email and SMS campaigns, SEO, blogging, and customer notifications, with free tools and setup guides.
Schedule a DemoFive ways to grow an online store
You do not need every channel at once. Pick the one that fits your goal this month, then layer the next. These are the levers that move sales for Indian stores.
Offers & discounts
Percentage offers, limited-time deals, and codes that create urgency and lift order value.
Email & SMS
Reach the customers you already have with targeted, scheduled campaigns.
SEO
Rank your store, products, and blog so new buyers find you on search.
Content & blog
Answer what shoppers search for and bring them to your store.
Notifications
Keep buyers informed about orders, shipping, and offers automatically.
Social & chat
WhatsApp chat, social links, and Facebook Pixel to reach and retarget.
Run promotions that actually pay off
The right offer nudges a hesitant shopper without giving away margin. Match the type of offer to the goal, and check the maths first with the calculators below.
Percentage offers
Create a percentage-based discount for a sale or a segment. Set up a percentage offer
Limited-time deals
Add urgency with an offer that runs for a set duration. Limited-time offers
Offer codes
Use coupon-style codes for campaigns, influencers, or win-backs. Types of offer codes
Target customer groups
Create special offers for specific customer groups, like loyal or lapsed buyers. Group offers
Talk to the customers you already have
Your existing customers are the cheapest to sell to. Reach specific groups with the right message at the right time, and grow your list from store visitors.
Target customer groups
Send SMS and email to the specific groups you choose. Send to groups
Schedule campaigns
Set the exact date and time your emails and SMS go out. Schedule messages
Personalise it
Choose specific customers for personalised email marketing. Personalised email
Grow your list
Collect email addresses from visitors who want updates. Collect emails
Get found on search, then keep them reading
Free search traffic compounds over time. Set SEO details on every page and run a blog to answer what your shoppers are searching for. Make your store SEO-optimised →
Product SEO
Add SEO title, description, and keywords for each product. Product-wise SEO
Category SEO
Optimise category pages so they rank for broader searches. Category-wise SEO
Start a blog
Create and edit blog posts to capture informational searches. Create a blog
Blog SEO
Add blog-level SEO details so your posts get found. Blog-wise SEO
Plan campaigns without a spreadsheet
Discount Calculator
Work out a discount and the price after it.
Open tool →Buy X Get Y Calculator
Model the effective discount of a BOGO-style offer.
Open tool →Loyalty ROI Calculator
See the return on a loyalty or rewards program.
Open tool →UTM Link Builder
Tag campaign links so you can track what works.
Open tool →Google Review Link Generator
Create a direct link that asks customers for a review.
Open tool →Open Graph Preview
See how a link looks when shared on social.
Open tool →Marketing setup, step by step
Offers & discounts
Email, SMS & SEO
Blog, social & alerts
Products that power your marketing
Buzz: walk-in conversion
Turn store footfall into contacts and repeat visits with in-store spin-the-wheel games. Explore Buzz
Signal: customer feedback
Collect feedback and NPS after purchase so you can fix what loses customers. Explore Signal
Frequently asked questions
What kinds of offers and discounts can I run on my store?
On Commmerce you can run percentage-based offers, limited-time offers with a set duration, offer codes, special offers for specific customer groups, and free shipping as an offer. This lets you match the promotion to the goal, whether that is clearing stock, rewarding loyal buyers, or lifting average order value.
Can I send email and SMS campaigns to specific customers?
Yes. You can send email and SMS communications to specific customer groups, schedule them for a chosen date and time, and personalise messages for chosen customers. You can also collect email addresses from interested visitors to grow your list.
Can I do SEO on my Commmerce store?
Yes. You can add SEO details across your store and set them product-wise, category-wise, and blog-wise, so each page has its own title, description, and keywords. See how.
Can I run a blog on my online store?
Yes. You can create and edit blog posts on your Commmerce website, set up author profiles, and add blog-level SEO details. A blog helps you rank for informational searches and bring shoppers to your store.
Can I add WhatsApp chat, social links, and Facebook Pixel?
Yes. You can add a WhatsApp chat plugin, link your social media profiles, and integrate Facebook Pixel to measure and improve your marketing on your Commmerce store.
How do I keep customers updated about their orders?
You can send order-status updates over SMS and email, and enable or disable notifications for specific events, so customers are informed about orders, shipping, and offers without extra manual work.
Market your store without the busywork.
See how Commmerce handles offers, campaigns, SEO, and notifications in one place.
Schedule a Demo
